Brief description

At Waxdale Advisors strategic analysis is about developing a strategy for a venture by examining the venture and the environment in which it operates and determining likely responses to events and changes going on around and within the venture. It’s called strategic because it’s high level and about a long-term direction for the venture. It’s called analysis because it is about breaking something that’s big and complex down into more manageable pieces.

Micro Environment Strategic Analysis Areas

  • Venture Business Architecture – a well-defined practice for conducting venture analysis, design, planning, and implementation, using a holistic approach for the successful development and execution of the venture strategy.
  • Venture Analysis – the analysis to identify a business need, problem or opportunity, define the nature of a solution to that need, and justify the investment necessary to deliver that solution. Again, as a holistic approach for the venture.
  • Business Value Management – is a newer and lesser known concept of measuring the value of a venture that expands beyond economic profit to include other forms of value such as employee value, customer value, supplier value, channel partner value, alliance partner value, managerial value and societal value.
  • Venture Consulting – is the practice of helping ventures improve performance through analysis of organizational problems and developing plans to mitigate those problems
    • Business Analytics – is the scientific process of transforming data into insight for making better business decisions, this includes Descriptive and Predictive analytics.
    • Decision Analysis/Business Rules – an approach to decision-making that examines and models the possible consequences of different decisions. Decision analysis assists in making an optimal decision under conditions of uncertainty.
    • Business Intelligence – the strategic arm of business analytics, or Prescriptive analytics, it is the use of data to prescribe the best course of action to increase chances of realizing the best outcome for the enterprise.

Internal Environment Analysis

For a strategy to succeed, it should be based on a realistic assessment of the venture’s internal resources and capabilities. An internal analysis provides the means to identify the strengths to build on and the weaknesses to overcome when formulating strategies.

As a strategic analyst micro environment, you will be responsible to look at the venture’s:

  • Current vision
  • Mission
  • Strategic objectives
  • Strategy formulation/market strategy (targeting and positioning – tactical plans)
  • Business Model
  • Systems and Structures
  • OPAs (Operations – Processes – Activities)
  • Capabilities
  • Core Competencies
  • Competitive Advantage
  • Strategic Competitiveness
  • Identify the venture’s strengths and weaknesses

Micro Environment Analysis

The micro environment of the venture consists of those elements which are controllable by the management. Normally the micro environment does not affect all the companies in an industry in the same way, because the size, capacity, capability and strategies are different.

As a strategic analyst micro environment, you will be responsible to look at the venture’s:

  • Competitors
  • Customers
  • Suppliers
  • Public
  • Marketing Intermediaries
  • Human resources

Qualifications and requirements

  • College or university student with a major in marketing (an asset) or any other business-related studies
  • Undergraduates or graduates (an asset)
  • Ability to conduct thorough research


  • Dependability — being reliable, responsible, and dependable, and fulfilling obligations.
  • Attention to Detail — being careful about detail and thorough in completing tasks
  • Cooperation — being pleasant with others and displaying a good-natured, cooperative attitude.
  • Integrity — being honest and ethical.
  • Leadership — willingness to lead, take charge, and offer opinions and direction.

To apply for this job email your details to info@waxdale.ca

About Waxdale Ecosystem Inc.

Waxdale is an organization that provides financing opportunities, services and tools to entrepreneurs and startups throughout the startup lifecycle.